News and ideas

Mintz + Hoke Selected as one of the Hartford Courant and FOX61 Top Workplaces

Mintz + Hoke today announced the agency has been selected as one of the Hartford Courant and FOX61 Top Workplaces. The annual list of businesses recognizes those that have a strong commitment to company culture.   “The Top Workplaces program helps...  Read More

News and ideas

Community Outreach, Company Culture and The Thread That Connects Them

Communities, both online and off, serve as the connective tissue that bring together those with similar values, customs, identities and characteristics; a corner of the world reserved for belonging.        For us, as a mid-sized, local agency, engag...  Read More

News and ideas

Celebrating Manufacturing Innovation Day

Last year I penned an article for Innovation Day, that paid homage to the clients we work with who relentlessly challenge the status quo, push for new ways to be competitive and find better ways to boldly service customers. The three client cases I s...  Read More

News and ideas

Powerful Women at the Heart of Hartford Business

Today the Hartford Business Journal celebrated the seventeenth annual Hartford Women in Business Awards. These awards recognize outstanding female leaders in a broad spectrum of industries. I had the pleasure of being on this year’s judging panel....  Read More

News and ideas

Sara-Beth Donovan appointed as president of Media Only, a business unit of Mintz + Hoke

AVON, Connecticut — April 9, 2019 — Mintz + Hoke has appointed Sara-Beth Donovan as president of Media Only, a business unit of Mintz + Hoke specializing in strategic media capabilities. The Media Only business unit operates as an independent entity,...  Read More

News and ideas

We’re adding to our team: Design Intern

Our designers are visual problem solvers. They have ideas. Creative agendas. They have in-depth knowledge of their craft and a passion for the process. It’s a step above just using Photoshop or knowing which font is appropriate (No comic sans, please...  Read More

News and ideas

We’re adding to our team: Copywriting Intern

Our copywriters get paid to write down ideas. Concepts. Brand things. We play with words like puppets to make sure they say the right stuff to the right people. We tap into human nature and its intense need to acquire more things. We edit ruthlessly....  Read More

News and ideas

Reimagining our approach to data in 2019

Looking to create more meaningful data-driven decisions to inform your marketing strategy? As the marketing-technology landscape evolves and expands, it’s time to take a different approach to analyzing data in 2019. From leveraging data that inform...  Read More

News and ideas

Exploring The Blending of Color and Brand Identity with Pantone’s 2019 Color of the Year

Every year the Pantone Color Institute declares an annual color, basing its choice on trends observed in the entertainment industry, art, fashion, design and more. Pantone declared Living Coral as the color of the year, describing it as “an animated,...  Read More

News and ideas

Rebranding is hard, Part 3.

Preface: This is the third in a series of posts that chronicle our agency's work to rebrand and refine our look and feel. Check out Rebranding is hard, Part 1 and Rebranding is hard, Part 2. They're worth a look. "We don't do easy." We are the ag...  Read More