Grant Sanders, creative director
AVON, Conn., March 7, 2014 – As part of a new strategic focus for the 43-year-old integrated marketing communications agency, Mintz + Hoke has announced the hiring of Grant Sanders as agency creative director.
Sanders has had significant impact on Mintz + Hoke’s creative product during his 20-year relationship with the agency, serving as a freelance team member, senior copywriter and creative consultant. His expertise creating communications programs will continue to build the agency’s track record for delivering best-in-class work to client companies in markets including defense, financial services/insurance, healthcare, building products, social services and industrial/business-to-business.
According to agency CEO Chris Knopf, “Our clients and employees have long enjoyed the benefits of Grant’s wonderful talent. His conceptual brilliance, social media acumen and considerable experience as one of New England’s best-known creatives add richly to our diverse communications offerings.”
Prior to joining Mintz + Hoke, Sanders served as a free-agent writer, digital, social media and branding expert for several leading advertising agencies, design firms and companies where he has created and launched campaigns for high tech, healthcare and financial services firms including Intuit, Source Audio, Cambridge Sound Management, Delta Dental, Liberty Mutual and eInk. He also founded Boston-based Latus, Szostakowski & Sanders. His extensive credits include developing identities, brand strategies and advertising campaigns for for-profit and Nantucket-based issues and non-profit organizations. He is a board member of the Nantucket Theatre Institute’s White Heron Theatre Company.
Sanders earned a Bachelor of Science in communications from Boston University. His work has been recognized by numerous industry organizations including One Show, CA, Effie, London IAA, Icon, Best of BtoB, Hatch, NEBA, CT Art Directors Club and others.
He will reside in Farmington, Conn. during the week and, on the weekends, commute to his home on Nantucket where his wife, Barrie, is a kinder-class teacher at the Nantucket Lighthouse School.
About Mintz + Hoke
Mintz + Hoke is an integrated, full-service communications firm offering strategic planning, advertising, public relations, interactive, media planning and buying, and direct marketing services. Mintz + Hoke Media Only is an independent service devoted to media planning and buying. Mintz + Hoke’s mission is to Make every contact with your brand worth MORE. Clients include Aetna, Legrand Wiremold, DRS Technologies, HSB, Mohegan Sun, CTfastrak and Quinnipiac University. Mintz + Hoke is a shareholder of Denver-based Worldwide Partners Inc., the world’s largest alliance of independent agencies serving clients around the globe. For more information, visit www.mintz-hoke.com.
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