Monthly Archives: November 2008
House Brands or Store Brands are In!!
Date: 11/20/2008 By: Bill Field Comments: 1Brands are an everyday part of us. Everywhere you look they're front and center. In the communications business, branding is such a compelling topic of conversation because there really is no right or wrong. There are as many theories about branding as there are brands. The most interesting of which is the branding philosophy that compani ....
Brand America
Date: 11/6/2008 By: Bill Field Comments: 2It is no secret that America's image is in the crapper around the world. Nations everywhere were watching the election results this week, looking to see the direction to which our country is heading. Barack Obama's win has the potential to be as significant globally as it has been received here domestically. I wonder what it means for Ame ....
